A2 Media Studies: October 2012

Monday, 22 October 2012

Planning - Music Video Proposal

Our video will feature Harold and Toni as a couple, Harold will get caught cheating on Toni with Eden.

Toni has an argument with Harold, tries to fight Eden, and Harold has to hold her back while Eden runs away. We will also feature some green screen shots but we are not sure what images/videos to use on the background.

The video will then feature Toni leaving and Harold crying realising whats happened. The video will end with toni crying burning pictures/memories of her and Harold together in a fire or with a lighter.

We thought we would base our video in cheating because people can relate to it. We also thought we would feature arguments and fights because it creates controversy and makes people think "that's what i'd do" we wanted it to show a woman getting hurt because it will reach out to women and make them feel sympathy for Toni because she is going through pain in the video. We featured women's problems because their audience are mainly women so thats how we decided to relate it to women.

Written By Eden Frost

Planning- Reflection On Research

During out demographic research it taught us a lot about N-Dubz. It taught us that they are mainly popular in the UK. As a group we think that they are most popular in the UK because they are from the UK and thats where they originated from. We decided from this that we will film our video in the UK however due to the fact that other countries such as america listen to N-dubz we will feature some American products and products from other countries so the people from that country can relate to the video.

We also noticed from our research that N-dubz' audience is mainly female. From this research we decided that we will make our video reach out to teenage girls, rather than teenage boys.

Written by Eden Frost, Toni Richardson & Harold.

Monday, 8 October 2012

Planning - MusicMetric - N-Dubz- Gender Distribution

Here is the gender distribution of who listens to N-Dubz, as you can clearly see, more Females listen to them, this is mainly because the songs are quite feminine, some people call it soft R&B, because the lyrics are quite soft and don't really rap about anything hard, and mainly on love and relationships, and its proven that women prefer listening to this sort of R&B, but men also like listening to it, but not as many as women as you can see on the chart here.

Written by Harold.

Planning - MusicMetric - N-Dubz - Fans.

This print screen is from MusicMetric. N-Dubz fan base is slowly going up again due to the fact that there is rumours that they are getting back together. It went down when they broke up.They have 2,286,000 fans, it fluctuates betweens songs.

By Eden Frost

Planning - MusicMetric - N-Dubz - MusicMetric Rank

Here is the MusicMetric Rank which means that out of all the artists on MusicMetric N-dubz are 4,451st which is a good place to be considering there are thousands of artist on the website. As you can see N-dubz went down 2,536th in a day this might not be because they have caused a problem but because other artists are going up. N-dubz need to go up so we will need to make a new video and maybe make it controversial to grasp peoples attention.

Planning - MusicMetric - N-Dubz - Fan Demographics

Here we can see by the Fan Demographics that more females listen to N-dubz than males. Between the ages to 20 and 30 more females listen to N-dubz than males, but between the ages of 30 and 40 more males listen to N-Dubz. Even people at the age of 68 listen to N-dubz.

Friday, 5 October 2012

Planning - MusicMetric - N-Dubz - Web Buzz

Here we can see what is happening right now with the online media, what people are saying about N-Dubz. As you can see there are 2 songs in the web buzz section, and Number 1, also some controversy, the 'Sex' section shows that something has happened to the group, or something has been seen and has made it in the media, and people have heard about it and are searching to find it and see it for themselves.

Written by Harold

Planning - MusicMetric - N-Dubz - Social Media Fans

This is the social media overview, we can see here that most of N-Dubz's fans are on Facebook, so if I'm going to promote them i would do it on Facebook because of the amount of fans that use it. 1.6 million fans use it , and the music video would get good coverage when shared because its bound to be found by a N-Dubz fan and shared by them.

Written by Harold

Planning - MusicMetric - N-Dubz - Total Downloads

This is the count of downloads they have had, as you can see the main country that listens to N-Dubz is the United Kingdom, this may be because the actual group are from the UK and represent the UK, and people can relate to them and so they listen to them. From the research i found out London has the majority of downloads compared to other major cities in the UK. Also i found out that the USA was the 2nd best country for downloads, so to improve the ratings of the Americans, they should include something american in the next music video to relate to them, and increase views and fans.

Written by Harold

Planning - MusicMetric - N-Dubz - Sentiment

This is the overall sentiment of the bands reputation, it is neither good or bad, its right in the middle, that means that the rating of the group is good but not very good because they haven't release anything for a while, because some of the members in this group are now having a solo career.

By Harold

A2 Media Studies